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Dec 26, 2024
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Undergraduate Academic Catalog 2019 - 2020 [ARCHIVED CATALOG]
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BUS 480 - Strategic ManagementCredits 3 Recommended prior coursework: ACCT 220 , ACCT 230 , BUS 365 , BUS 265 , ECON 101 , ECON 102 , (ECON 101H ECON 102H ), FIN 450 , MGT 350 , MKT 300 Recommended prior coursework: ACCT-220, BUS-365, BUS-465, BUS-475, ECON-101, ECON-102 (or ECON-101H, ECON-102H), INTB-370. This course provides a comprehensive model for analyzing business strategy applicable to large, small, for-profit and nonprofit organizations. The class materials cover how firms formulate, implement and evaluate strategies using a case analysis approach. Students will learn to use new case analysis tools, coupled with knowledge acquired from other courses, to chart the future direction of different organizations. Firms from different industries are analyzed, objective strategic decisions for companies are made and these decisions are justified through oral or written communication. Prerequisite: ACCT-230 FIN-450 MGT-350 MKT-300;
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