BUS 480 - Strategic Management

Credits 3
Recommended prior coursework: ACCT 220, BUS 365, BUS-465, BUS-475, ECON 101, ECON 102 (or ECON 101H, ECON 102H), INTB-370. This course provides a comprehensive model for analyzing business strategy applicable to large, small, for-profit and nonprofit organizations. The class materials cover how firms formulate, implement and evaluate strategies using a case analysis approach. Students will learn to use new case analysis tools, coupled with knowledge acquired from other courses, to chart the future direction of different organizations. Firms from different industries are analyzed, objective strategic decisions for companies are made and these decisions are justified through oral or written communication.