Nov 26, 2021  
Undergraduate Academic Catalog 2017 - 2018 
    
Undergraduate Academic Catalog 2017 - 2018 [ARCHIVED CATALOG]

BUS 480 - Strategic Management

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Recommended prior coursework: ACCT 220 ACCT 230 , BUS 365 BUS 465 BUS 475 , ECON 101 ECON 102 , (ECON 101H   ECON 102H ), FIN 450 , INTB 370 , MGT 350 MKT 300   This course provides a comprehensive model for analyzing business strategy applicable to large, small, for-profit and nonprofit organizations. The class materials cover how firms formulate, implement and evaluate strategies using a case analysis approach. Students will learn to use new case analysis tools, coupled with knowledge acquired from other courses, to chart the future direction of different organizations. Firms from different industries are analyzed, objective strategic decisions for companies are made and these decisions are justified through oral or written communication.
Prerequisites: BUS 365  BUS 475  FIN 450  INTB 370  MGT 350  MKT 300